Deskripsi
VALUE SELLING TRAINING
This training equips sales professionals to understand customer perceptions, craft effective proposals, and communicate product value. It covers creating impactful value propositions, navigating pricing challenges, and mastering premium sales techniques.
BY THE END OF THIS COURSE, PARTICIPANTS WILL BE ABLE TO:
- Melalui teknik professional listening, peserta akan mengenali apa nilai yang sebenarnya dicari oleh pembeli, membentuk proposal yang melibatkan mereka dengan memberikan jawaban atas masalah mereka.
- Jual tanpa perlu memberi potongan harga dan naikkan nilai order rata-rata anda.
- Beri harga yang premium pada produk/service Anda, dan buat pelanggan percaya bahwa mereka mendapatkan harga yang luar biasa dari anda.
WHAT WILL YOU LEARN
IDENTIFY AND DELIVER VALUE
- Understand how customers perceive value.
- Introduce professional active listening techniques.
- Shape proposals to meet customer needs.
BERIKAN NILAI LEBIH KE DALAM
PENAWARAN SALES ANDA
- Explore components of a strong value proposition.
- Learn techniques to communicate value effectively.
- Use case studies to demonstrate product impact.
OVERCOME PRICING CHALLENGES
- Educate on customer price-value perception.
- Shift focus from price to value benefits.
- Handle discount requests with alternative strategies.
SELLING AT A PREMIUM PRICE
- Understand the psychology of premium selling.
- Communicate the superior value provided.
- Build trust and confidence in premium offerings.
