Deskripsi
PRACTICAL SELLING SKILLS TRAINING
BY THE END OF THIS COURSE, PARTICIPANTS WILL BE ABLE TO:
- Employ effective communication strategies to build rapport and trust with customers in a non-face-to-face sales environment.
- Distinguishing the benefits and unique features of their product or service to meet the specific requirements of their customers.
- Apply closing techniques that focus on the value and benefits of the product or service,
WHAT WILL YOU LEARN
SALES FUNDAMENTALS AND UNDERSTANDING CUSTOMER VALUE
- Introduction to Sales Concepts: Covering the basics of the sales process and the role of value in sales.
- Identifying Customer Needs: Techniques for understanding and identifying what customers value in a product or service.
- Articulating Product Benefits: How to communicate the benefits of products or services effectively.
EFFECTIVE COMMUNICATION AND VALUE PROPOPOSITION
- Developing Effective Communication Skills: Enhancing essential communication skills for sales, with a focus on clarity, empathy, and active listening.
- Crafting a Strong Value Proposition: How to create and articulate a compelling value proposition that resonates with customers.
- Rapport Building Strategies: Techniques for establishing a connection with customers in a remote selling environment (chat and phone).
CRAFTING AND DELIVERING YOUR SALES SPEECH
- Developing a Sales Pitch: Creating a compelling sales pitch that resonates with B2C customers.
- Features and Benefits Selling: Training on how to highlight the benefits of products or services in a way that appeals to the customer.
- Practical Exercises in Value Communication: Role-playing scenarios and exercises to practice communicating value in various sales situations.
HANDLING OBJECTIONS AND EFFECTIVE FOLLOW UP
- Overcoming Objections with Value: Approaches to address and overcome objections by re-emphasizing the value proposition.
- Closing Techniques Focused on Value: Strategies for closing sales that highlight the value and benefits of the offering.
- Effective Follow-Up and Relationship Building: Best practices and techniques for following up that keeps prospects engaged.